Privacy Policy


Effective Date: August 21, 2026


GenAuto respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy explains what information we collect, how we use and protect it, your choices regarding your information, and how information related to SMS communications is handled.


This Privacy Policy applies to GenAuto and its affiliated automotive service locations, including Dale & Ron's Auto Service and Don's Auto Center.


Information We Collect

We may collect personal information that you voluntarily provide to us through our website, appointment forms, contact forms, telephone communications, text messaging, or other interactions with GenAuto.


This information may include:

  • Name
  • Phone number
  • Email address
  • Vehicle information
  • Appointment and service request information
  • Communications you send to us
  • SMS messaging preferences and consent records
  • Review information that you choose to submit


We may also automatically collect certain information about your use of our website through cookies and similar technologies, including pages visited, referring URLs, browser or device information, and website interaction data.


How We Use Your Information

We may use information you provide to:

  • Schedule and manage automotive service appointments
  • Confirm, reschedule, and remind you about appointments
  • Communicate about your vehicle or requested services
  • Provide estimates, service updates, and customer support
  • Respond to questions or requests
  • Send review requests following service
  • Send marketing or promotional communications when you have separately consented to receive them
  • Maintain records of communication preferences and consent
  • Improve our website, services, and customer experience
  • Analyze website traffic and performance
  • Protect our website and business from misuse or unauthorized activity


SMS/Text Messaging and Opt-In Information

When you provide your mobile phone number and affirmatively opt in to receive SMS communications, GenAuto may send text messages based on the type of consent you provided.


Non-marketing messages may include appointment confirmations, appointment reminders, scheduling communications, service updates, vehicle status information, and customer service communications.


Marketing messages may include special offers, promotions, discounts, and other marketing communications when you have separately opted in to receive marketing messages.


Consent to receive marketing text messages is not a condition of purchasing goods or services.


Message frequency may vary based on your interactions with GenAuto and the services or communications you request. Message and data rates may apply.


You may opt out of SMS messages at any time by replying STOP. For assistance, reply HELP or contact the applicable GenAuto location.


SMS Data and Consent Will Not Be Shared

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.


GenAuto does not sell or rent personal information.


Service providers may process information on our behalf when necessary to provide services such as website functionality, appointment management, customer communications, analytics, or other business support. These service providers may only use information as necessary to perform services on behalf of GenAuto and are not permitted to use SMS opt-in data or consent for their own marketing purposes.


Cookies and Tracking Technologies

GenAuto uses cookies and similar technologies to operate and improve our website, understand how visitors use the site, remember certain preferences, measure website performance, and support analytics and advertising.


Information collected through these technologies may include referring URLs, pages visited, browser or device information, and interactions with our website.


We may use third-party services, such as analytics providers, to help us understand website performance and usage. These providers process information on our behalf according to their applicable privacy and security obligations.


You may control or disable cookies through your browser settings. Disabling certain cookies may affect the functionality of portions of the website.


Data Security

We take reasonable administrative, technical, and organizational measures designed to protect personal information against loss, misuse, unauthorized access, disclosure, alteration, or destruction.


Information is processed in ways that are compatible with and relevant to the purposes for which it was collected or authorized.


While we take reasonable steps to protect personal information, no method of electronic transmission or storage can be guaranteed to be completely secure.


Your Choices and Rights

You may contact GenAuto at any time to:

  • Ask what personal information we have about you
  • Request correction of inaccurate information
  • Request deletion of information, subject to applicable legal or business recordkeeping requirements
  • Express concerns about our use of your information
  • Update your communication preferences
  • Unsubscribe from marketing email communications
  • Opt out of SMS communications by replying STOP


If you previously opted out of SMS communications and later wish to receive them again, you may opt in again through an available GenAuto opt-in method.


Third-Party Services

GenAuto may use third-party service providers to support website functionality, appointment scheduling, communications, analytics, advertising, and other business operations.


We do not permit third parties to collect or use personal information from the GenAuto website for their own independent marketing purposes without appropriate authorization.


Our website may also contain links to third-party websites or services. GenAuto is not responsible for the privacy practices of websites or services we do not control.


Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our services, technology, business practices, or applicable requirements.


Updates will be posted on this page with a revised effective date.


Contact Us

If you have questions about this Privacy Policy, your personal information, or GenAuto's privacy practices, please contact us:


GenAuto


Don's Auto Center
920 E. 11th St.
Lawrence, KS 66044
Phone: (785) 841-4833
Email: ricky@genauto.com


Dale & Ron's Auto Service
630 Connecticut St.
Lawrence, KS 66044
Phone: (785) 842-2108
Email: ricky@genauto.com